A reseller partnership, dynamic in-restaurant content, and a more engaging dining experience for guests. How Horeca Tijger Agency teamed up with Castit to bring digital signage into Eetcafé De Zaak and set a new bar for customer experience in the restaurant.
The restaurant business runs on atmosphere as much as on food. Lighting, music, the way information is shared with guests, the small touches that signal care, all of it shapes how a meal feels and whether customers come back. Digital signage, when used well, becomes part of that atmosphere rather than a layer on top of it. It carries menus, daily specials, brand content, and updates in a way that quietly improves the experience without ever intruding on it.
Eetcafé De Zaak found their way into that kind of setup through a reseller partnership. Horeca Tijger Agency, working as an official Castit reseller, brought the platform into the restaurant and shaped the implementation around the venue's specific needs. This is how that partnership came together, and what it changed for the restaurant.
About the Client and Reseller Partner
Eetcafé De Zaak is a welcoming Dutch eetcafé, the kind of casual restaurant-and-bar venue that plays a central role in everyday Dutch hospitality. The eetcafé serves a mix of lunch and dinner guests, neighborhood regulars, and visitors looking for a relaxed, well-run place to eat and spend time. The atmosphere is informal but considered, with a focus on consistent quality and a customer experience that keeps people coming back.
Horeca Tijger Agency is a digital signage reseller working with hospitality clients across the Netherlands. The agency specializes in helping restaurants, cafés, and other hospitality venues bring digital signage into their operations in a way that fits the realities of running a busy hospitality business. Their relationship with Castit began through Castit's Partners page, when the agency recognized the platform's potential for the kind of clients they serve.
The Challenges
For Eetcafé De Zaak, the challenge was familiar to many hospitality venues. Communication with guests inside the restaurant relied on traditional tools, and there was a clear opportunity to bring more dynamism, more current information, and more brand presence into the space.
For Horeca Tijger Agency, the goal was to find a digital signage platform that they could confidently bring to clients like Eetcafé De Zaak, with the kind of support and partnership structure that would let them focus on serving their customers rather than wrestling with the technology. A few specific needs were behind the project:
- A more engaging in-restaurant experience. Static menus and printed promotional materials weren't keeping up with the kind of polished, current atmosphere the venue wanted to project.
- Real-time communication with guests. The restaurant wanted the ability to share daily specials, updates, and visual content in a way that felt natural to the dining experience.
- A reliable platform for the reseller to build around. Horeca Tijger Agency needed a digital signage solution that combined strong technical capability with strong customer support, so they could deliver consistent results to clients without being limited by the platform itself.
- Smooth implementation in a working restaurant. Whatever solution was chosen had to integrate without disruption into the daily rhythm of a busy hospitality venue.
The Castit Solution
The partnership between Horeca Tijger Agency and Castit was built around a clear division of strengths. The reseller brought deep understanding of hospitality clients and on-the-ground implementation, and Castit provided the platform, the support, and the reseller framework that made it work.
- An official reseller partnership. Horeca Tijger Agency joined Castit's reseller program, gaining access to the platform's full capabilities and the kind of structured partner support that allows resellers to focus on their clients rather than on the technology. The relationship was set up to grow, with room to bring more hospitality clients onto Castit over time.
- Strong customer support behind the scenes. Castit's commitment to dedicated customer support gave the reseller a solid foundation to operate from. Issues are resolved quickly, questions get answered, and the reseller can deliver confidence to its clients knowing the platform is well-supported.
- A tailored implementation for Eetcafé De Zaak. With Castit's digital signage platform in hand, Horeca Tijger Agency built out a digital signage setup designed around the realities of a busy restaurant. The screens combine real-time communication, visually engaging content, and current updates, creating an immersive, informative experience for guests dining at the venue.
- Centralized, easy management. Castit's platform allows content to be managed centrally and updated quickly, which suits the pace of a hospitality environment where specials, events, and promotions change regularly.
The Results and Impact
The rollout has had a clear effect on the dining experience at Eetcafé De Zaak and on Horeca Tijger Agency's ability to serve hospitality clients more broadly.
- The dining experience has become more engaging. Guests at Eetcafé De Zaak now interact with dynamic, visually appealing content that adds energy and information to their visit. The screens carry the kind of immediate, useful information that improves the experience without distracting from it.
- Real-time communication has become a standard part of the venue. Whether it's daily specials, current promotions, or visual content that reinforces the venue's atmosphere, the restaurant can now communicate with guests in a way that's current, polished, and professional.
- The reseller partnership is delivering results. Horeca Tijger Agency has shown what a well-supported reseller relationship can produce, with a successful client implementation that demonstrates both the platform's capability and the reseller's expertise. The model is set up to extend to more hospitality clients over time.
- A new standard for the venue. The combination of Castit's platform, Horeca Tijger Agency's hospitality expertise, and Eetcafé De Zaak's vision for its customer experience has set a new benchmark for what an everyday eetcafé can offer guests through thoughtful use of digital tools.
Digital Signage Works for Restaurants, Eetcafés, and Hospitality Resellers
The partnership behind this rollout reflects something true for the wider hospitality and reseller worlds. Restaurants benefit when their communication tools match the quality of the food and atmosphere they offer. And resellers benefit when they have a platform behind them that's reliable, well-supported, and built to scale across many clients.
For restaurants, eetcafés, cafés, bars, and other hospitality venues, the value of digital signage is in combining menus, specials, branded content, and real-time updates on screens that fit naturally into the dining environment. Daily specials become impossible to miss. Visual content reinforces the venue's identity. Updates happen instantly without printing anything. And the guest experience feels more current and considered as a result.
For digital signage resellers and agencies serving hospitality, the value of partnering with Castit is in the combination of platform quality and a partnership approach that's set up to grow. A capable, flexible platform, strong customer support, structured reseller programs, and a roadmap that keeps evolving all add up to a foundation resellers can confidently build their hospitality offering on.
If your restaurant, hospitality business, or reseller agency is looking for a modern, reliable digital signage platform with a partnership behind it, Castit is worth exploring. The platform is built to scale, easy to manage, and supported by a team that takes both end-client and reseller relationships seriously. Visit Castit to learn more, reach out to talk through what a setup would look like for your venue, or visit the Partners page to explore the reseller program.
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