Sell it as yours. Keep the customer. We carry the weight.
Castit is a partner-first digital signage platform built for distributors and resellers. You set the price, you own the relationship, and you keep the margin. The platform behind you runs at airports, manufacturers, and resorts across Europe. Signage software since 2002. Castit since 2010. GuideLites, founded 2023, now builds and sells it.
Partner-first, from pricing to support
Partner-first is how the whole model is built, from the price your customer sees to the support standing behind the sale.
You set the price. You own the customer relationship. You keep the recurring margin. Castit stays in the background, handling the platform, the monitoring, and the second-line support, so your name stays on the account. You sell Castit under your brand or ours.
Your deals are protected
Your commercial position is defended by design, not by goodwill. Register a deal and it is yours to close.
You build a business, not a one-off sale
Signage is not a single transaction. Every deal you register becomes recurring license revenue that compounds year after year, on terms you control.
Full pricing freedom
Set your own margins per market, per vertical, or per deal. Wholesale pricing is agreed in writing.
Two ways to earn on every licence
Pay a fixed price per screen and keep everything you charge above it, or share 50/50 with no fixed cost.
Revenue that compounds
Recurring license revenue builds on itself, so your book of business grows with every renewal.
A transparent model
Wholesale pricing in writing, no hidden fees, and no surprise changes to the terms you signed up for.
Bigger, stickier deals
The full GuideLites platform lets you sell more into every account, so deals are larger and harder to displace.
Hardware and services on top
On top of license margin, you keep full margin on certified hardware and on the services you deliver.
We carry the technical weight
You stay the face of the account. We stay the safety net behind it, so a technical question never becomes your problem to solve alone.
Wireless e-paper
Wireless e-paper signage across a whole building, for room signage, pricing, wayfinding, and opening hours, with no cables. A battery lasts up to 5 years on smaller formats, depending on the number of refreshes.
It runs from the same Castit platform you already sell, which makes it a reason to call every client you already have. A building already on Castit for its screens can add e-paper room and pricing displays without new cabling, new contracts, or a new vendor.
Explore e-paper signage →From first call to first sale
A partnership that is running inside two weeks, not two quarters.
See the platform live and explore how it fits alongside what you already sell.
Commercial terms, brand mode, and market position, all agreed in writing upfront.
Your demo environment, with training, documentation, and a named contact.
You sell and deliver. We back you, and we shape the roadmap together.
One partner, the whole front of building
Castit is the signage pillar of the GuideLites platform. Through you, a customer gets digital signage, digital reception, wireless e-paper, and room booking across their whole front of building. One contract, one dashboard, and one trusted local specialist: you.
Markets are filling in
Deal protection and lead routing favor early certified partners. Check availability in your country and vertical today.
Frequently asked questions
Who is the Castit Partner Program for?
The Castit Partner Program is for distributors, resellers, and integrators who sell digital signage and building technology and want recurring license margin under their own brand.
Do I set my own pricing and keep the customer relationship?
Yes, you set your own pricing and keep the customer relationship. You control margins per market, per vertical, and per deal on wholesale terms agreed in writing, and the account stays yours.
Can I sell Castit under my own brand?
Yes, you can sell Castit under your own brand. Full white-label is available, with your brand in front and Castit in the background, or you can sell under the Castit name.
How are my deals protected?
Your deals are protected through deal registration and lead routing. A registered opportunity is yours, no other partner and not GuideLites will quote against it, and inbound leads go to certified partners by market and vertical.
How do partners earn, and how fast can I start selling?
Two ways to earn on every licence. Pay a fixed price per screen and keep everything you charge above it, or share 50/50 with no fixed cost. Either way, you set the end-customer price. Ask for the partner price sheet. You get a demo environment on day one, and most partners are demo-ready inside two weeks.
What does Castit e-paper add for partners?
It puts wireless e-paper signage across a whole building, for pricing, wayfinding, and room signage, with no cables, all managed from the same Castit platform you already sell. A battery lasts up to 5 years on smaller formats, depending on the number of refreshes.

