Promotions and offers
Launch campaigns across every store at once, scheduled to start and end on their own.
Retail
Every store on message, every price up to date
A campaign is only as good as the slowest store to display it, and a price is only right until the next change. Castit pushes promotions to every location the moment they go live, and keeps shelf prices accurate with wireless e-paper labels updated from one dashboard. One brand, every screen, no reprinting.
Why printed retail signage costs more than it looks
In retail, the signage bill is bigger than the print invoice. Every promotion means designing, printing, shipping, and installing point-of-sale material across dozens or hundreds of stores, and by the time it's all up, the campaign has moved on.
Digital signage and e-paper labels remove both problems. Promotions go live everywhere the moment you publish, and shelf prices update centrally in seconds, with no printing, no shipping, and no walking the aisles with a label gun. Every store shows the current campaign and the correct price, at the same time.
From the window to the shelf edge
Retail signage works when it does two jobs well: pulling shoppers in, and helping them decide once they're inside. Castit covers both, on screens and on e-paper, all from one place.
Window displays
Bright, eye-catching content that draws foot traffic, changed as often as you like.
Digital price and menu boards
Product, price, and menu boards that update instantly, ideal for anywhere prices change.
Electronic shelf labels
Wireless e-paper price labels at the shelf edge, updated centrally, always matching the till.
Wayfinding and category signage
Help shoppers find departments and products in larger stores.
Queue and checkout screens
Reduce the feel of waiting and add a last upsell at the point of sale.
Every point where a shopper decides
Retail is a sequence of decisions, from noticing the window to reaching the till. Place screens and labels where those decisions happen and each one does real work.
Windows and entrances — the display that turns passersby into footfall
Aisles and category areas — promotions and guidance in context
Shelf edges — wireless e-paper price labels updated centrally
Point of sale and queues — upsell and reassurance while shoppers wait
Back of house and staff rooms — team comms, targets, and shift info
Larger-format stores — wayfinding to departments and services
Central control, local flexibility
Retail chains need two things that usually pull against each other: one consistent brand everywhere, and the freedom for individual stores to reflect what's happening locally. Castit does both from a single platform, and covers the shelf edge that screens never could.
Proven on the shop floor
Castit runs on screens in retail stores, including a bicycle shop where screens the store already owned now show product details and current offers. The same platform runs one store and scales to a full chain.
Customer stories →Screens are just the beginning
Castit is one of three pillars of the GuideLites platform — signage, visitor reception, and room booking on one contract, one dashboard, one partner.
You are hereDigital Signage
Digital Reception
Room Booking
one contract · one dashboard · one partner
See your next campaign go live everywhere at once
Try it free. Put a promotion and a price change on your own screens and watch both go live at once. Rolling it out across a store network? A certified partner can plan it with you.
Frequently asked questions
What is digital signage for retail?
It is the use of screens and electronic labels in stores to show promotions, pricing, and product information. Content updates centrally, so campaigns and prices stay consistent and current across every location.
Can I push a promotion to all my stores at once?
Yes. With Castit you publish a campaign to your entire store network in one action, or target specific regions and stores, all from one dashboard.
What are electronic shelf labels and does Castit support them?
Electronic shelf labels are wireless e-paper price labels at the shelf edge. Castit updates them centrally in seconds, so shelf prices stay accurate and match the till without manual relabeling.
Can individual stores manage their own content?
Yes. Roles and departments let head office keep control of the brand while each store manages its own local content within set boundaries.
Does it keep working during busy trading if a store's network drops?
Yes. Players keep showing their scheduled content from local storage during an outage and sync again when the connection returns.